Logo Design Process by Top Logo Designers

As an award wining logo design studio, we want to make logo design process as enjoyable and inspiring as possible.

THE DESIGN PROCESS:

  1. The Design Brief
  2. Research
  3. Sketching & Conceptualising
  4. Computer Rendering
  5. Selected Design
  6. Colours & Typography
  7. Finished Logo

Step 1 – The Design Brief
Conduct a questionnaire or an interview with the client to get the design brief which allows designer to focus on the areas that best serve your business, ensuring the final result is both aesthetically pleasing and effective.

Step 2 – Research
Conduct research focused on the industry itself, the competitive landscape, case studies and visual audit of existing logos.
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Step 3 – Sketching:
A ‘hand-crafted’ design process of sketching the logo concepts on paper before transferring to the computer is an integral part of my creative process. This helps to guarantee the originality of the logo design and ensure that it is powerful, recognizable and unique.
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Step 4 – Computer rendering:
This stage involves transferring the ideas from paper into computer as well as refinement and simplification of the selected designs.
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Step 5 – Selected design:
Presenting logo design collection to the client. After my client selects his favorite logo concept, all logo elements, including typography, letter size, iconography will be adjusted and perfected for final approval.
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Step 6 – Colours & Typography:
After the client has selected his favourite concept, all logo elements, including typography, letter size, iconography were adjusted and perfected for final approval.
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Step 7 – Final Logo:
After the logo design was finalized, we delivered it to the client saved in all standard formats including fully scalable & editable AI, EPS, TIFF and JPEG files for internet and print.
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